Adore By Adila: The Abaya Launch

If you’ve seen the events post, you’ll know of the Adore by Adila abaya launch. 

Set in the Marquee/Banquet Hall at The Palm Intercontinental in Fordsburg, Johannesburg. 

The red carpet in the hall


The red carpet was out to welcome all who attended. 

Seating at the show

The gorgeous chandelier in the Marquee


As we entered the hall, we were met by Sumayyah, assistant to Adila and were given goodie bags. 

I love these fans & have a small collection of them growing.

The Avon book, Camiic thobe and Musallah pamphlets as well as the Kit-Kat chocolate made up the rest of the goodies in the bag. 

I was given reserved seats right in the front so my sister, Nazeera Hassan from My Hijab Lifestyle as well as my sister in-law, Mas-oodah Jappie, & my mother in-law, Muallimah Shamiela Jappie of Cii, were given a clear view. 

MC: Shamiela Doola

The show began with Shamiela Doola as the MC, calling upon Mas-oodah as she was a guest speaker. 

Her topic of the Extraordinary Muslimah reminded us of Allah’s love for us and that we should cover ourselves for His pleasure. 

Sister Mas-oodah Jappie

After Sister Mas-oodah’s talk, we got to view the first of 3 collections. 

The models came out as some beautiful Nasheeds were playing, I know my sister really loved one in particular. 

The models makeup was done beautifully by Humairah Patel and Fatima Essa. 

The Fusion range comprised of bold colors and floral prints, billowy as well as straight cut designs, in quite rather sheer fabrics.

Fusion Range by Adore by Adila

Razia Mohammed

The 2nd guest speaker was Razia Mohammed who is a life coach and psychologist. Her talk was quite interesting and we even did a small exercise. 

The 2nd range was called Pretty In Pastels. 

This range had beautiful detail work in the lace and the sheer fabrics were in pastels.



The last range was called Sheer Elegance. Many of the designs included nude colors & stripes.

The best was truly left for last and we were quite impressed by the beautifully designed gold dress/abaya worn by Farheen Carrim, who is the Face of Adore 2016. 


And then came out the talented Adila in a beautiful black and gold ensemble. 

Adila’s speech was heartwarming as she spoke about her marhoom father who was her biggest fan and always encouraged her to follow her heart and dreams. 

After the show, the Abayas were on sale. 

I do think that many of us would have a favourite design, as the range does have quite a lot of variety. 

Many of these abayas are what we would mostly call ‘open abayas’. 

Many a Hijabi or Niqaabi would most probably pair them off with black inner dresses.

A repeat of the Adore by Adila ranges was held at the Eid Shopping Festival which took place at The Ticketpro Dome at Northgate, Johannesburg, recently.

A late lunch was held after the show at the relatively infamous Lal Qila Restaurant. 

It was a great afternoon and we all look forward to the next show by Adila, Insha Allah. 

Being A Muslimah & Shopping For A Wedding Outfit

السلام عليكم و رحمةالله و بركاته

It’s summer here in South Africa.. Not sure if I’ve mentioned that recently, but now you know lol.

And with the season and holidays, comes weddings, engagements and many other social functions.

Trying to get an outfit that is both cool yet covers what needs to be covered for a Muslimah does at times prove to be a HUGE challenge.

For the first wedding I got inspired by an outfit I saw online.
Thank Allah, we have dressmakers that can make anything we want, and so it was my good fortune to get the outfit made.
Dresses are ideal, especially because of the heat.
The first dress was made of satin which was good because the area we went to for the wedding, turned out to be FREEZING cold.

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Doesn’t look cold out there, does it?
Believe me.. It was!

On to wedding number 2.

Here’s the thing with family weddings..
You can never wear the same dress twice to a wedding.. Unless you’re a brilliant fashionista that’s talented in re-styling a dress.. Rather get another one to be on the safe side.

So there’s me… Shopping for a dress inbetween running errands and studying and working and a million other things…

And the easiest thing is.. Walk into a retail store.
Foschini is a store I don’t really shop at much, but I couldn’t have been happier when I found this unique colored dress purely by luck.
I was even more happy when I realized that with the amazing weight loss I’ve had recently, it fitted and looked pretty great on.

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It was quite rather open and I thought I’d have to go material hunting in order to match up the color to add sleeves and to add more cover to the bust and back.

I didn’t quite get that far and so paired it up with the black open abaya from the above outfit.
Adding a few accessories and my black hijab and I was set, Alhamdulillah.

On to wedding number 3…

This one was a bit of a challenge..
I wasn’t actually expecting to attend it, but in the end I was able to go and ….well… I didn’t actually have another dress ready.

So I went looking into my wardrobe and came across a dress that I hadn’t worn simply because it was rather fancy with a small train etc.

Remember how I mentioned that I’d lost weight…? Well… Just so happens that the dress ended up being too big for me and so it looked baggy.
But all was not lost… This was the part where I’m about 1400km from home and busy stitching a dress at 2am down the sides so it fits better.

Not to mention adding a few extra embellishments to it once done so it didn’t look weird.

I guess we women can get highly creative when the necessity arises.

But here’s the thing that I’ve discovered: Simple elegance always works!

At the moment we’re on to weddings 4 & 5.

I am dress shopping today & hoping to find some beautiful dresses.

So far my go to stores have been:

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And my fabulous dressmaker.

I’d love to hear which are your go to stores when it comes to prepping for weddings & other events.

I’m off to go get a much needed iced coffee, so I’ll end of here.

Have a fabulous time ahead.

وعليكم السلام و رحمةالله و بركاته

FORDSBURG EXHIBITION CENTRE

FORDSBURG EXHIBITION CENTRE

Opening soon on Lilian rd. opposite Nalson cash & carry.
COME & JOIN us on the 28, 29th & 30th October for our EID EXTRAVAGANZA

Abayas, jewellery, pjs, scarves, handbags, fashion clothing, cosmetics, Mehndi & make-up.
Eid gifts, kiddies clothing.
Exciting stalls.

Everything you need for Eid under one roof.

Join us on Saturday for our Kids Talent Show & Best Dress Muslim Princess for girls 5-11 yrs.

Fashion show, food & snacks & much more.

For any enquiries about this exciting show. Contact Munira bb pin 23516cf8, Tasneem bb pin 26f569b4 or Aamena Bb. pin 270C4A19.

Entrance free.

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